Megan New

Megan New

Partner, Chair, Advertising and Marketing

Megan New is a trial lawyer who protects intellectual property, representing clients in disputes involving claims of trademark and patent infringement, false advertising and trade secret misappropriation. Megan has played a significant role in IP trials around the country, securing hundreds of millions of dollars in damages for her clients and defending clients against claims for damages and injunctive relief. 

Megan’s litigation experience spans multiple industries and products, ranging from consumer products to software. She is a notable practitioner and her work has been profiled nationally, including in Law360, Bloomberg, the American Lawyer and the New York Times.

Megan also has a very active practice advising clients on false advertising issues and laws, including counseling clients on compliance with Federal Trade Commission (FTC) guidelines and regulations and federal and state laws. Megan also represents her clients in matters before the National Advertising Division (NAD) of the BBB National Programs, Inc.

With a commitment to helping those in need, Megan maintains an active pro bono practice though which she assists victims of domestic violence, secures IP protection for young or independent artists and defends criminal clients at the appellate level. 

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IP protection succeeds when legal strategy aligns with business goals. I help clients find that alignment."
Credentials

Education

  • American University, Washington Semester Program, 2000–2001
  • Gonzaga University School of Law, J.D., 2009, cum laude, associate editor of Gonzaga Law Review, vice president of Moot Court Honors Council, winner of Linden Cup Intra-school Moot Court Competition
  • Santa Clara University, B.S., political science, 2002

Bar Admissions

  • Illinois

Court Admissions

  • Northern District of Illinois Trial Bar
  • Supreme Court of Illinois
  • U.S. District Court for the Eastern District of Michigan
  • U.S. District Court for the Eastern District of Wisconsin
  • U.S. District Court for the Northern District of Illinois
  • U.S. District Court for the Central District of Illinois
  • U.S. Court of Appeals for the Seventh Circuit
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